The presentation of an online shop is every bit as important as that of a bricks and mortar store. Every pixel needs to represent the best of the brand: from the look and personality to the convenience of the shopping experience.
When creating a new ecommerce website for Insect Designs (an international insect and butterfly specimen store), the Online Visions design team took great pride in ensuring it captured the colour and natural beauty of their range.
With the background image taking on the bulk of this responsibility, the shop front remains slick, functional and professional, immediately guiding visitors into their preferred category.
As niche areas always encourage strong online communities, we ensured their social media presence was kept visible at all times, with multiple invitations to follow them on Facebook, Tumblr and Pinterest. Furthermore, each individual product features an easily visible (but not too intrusive) opportunity to share it across four major social networks.