Google+ (and how the +1 button can benefit your business)

The launch of Google’s new social network has web-savvy businesses and social media marketers eager to get their foot in the door early.

One of the most appealing aspects is the “+1″ button, which Google+ users can find next to every listing in Google’s search results.  By recommending a website with this button, your friends, acquaintances and contacts will see this recommendation when it appears in their search results.

In short, it’s Google’s answer to Facebook’s “like” button, but with the potential to embed itself far more fundamentally  into daily internet use.  Most significantly, there have been strong hints that the “+1″ will soon play a major role in future search engine placement.

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Website speed now a factor in google rankings

The loading speed of your website is now more important than ever with Google announcing a new signal in their search ranking algorithms: site speed.
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Search Engine Optimization is a Crucial Part of Your Online Business

Search Engine Optimization is a crucial part of your online business. Search Engine’s such as Google have rather complicated algorithms in order to decide where your website is indexed on the search engine results. Read more

Search Engine Optimization

Today with the way the World Wide Web has been growing extensively, many people find a lot of it very mysterious and something that is untouchable. SEO is the acronym for SEO which places a website at the top most position of that category which is considered mysterious. This term has been widely extended to Search Engine Marketing, which includes those aspects of paid advertising as well as other marketing activities online, but since we are discussing SEO, we will just stick to that. Read more

Every Business Needs a Powerful Web Presence

Internet marketing has changed the advertising world forever. The traditional marketing mindset believes that hundreds if not thousands of impressions are required in order to induce a prospect to purchase. Large conglomerates like Pepsi, Budweiser, and Kraft spend billions of dollars each and every year on traditional methods of advertising. Attempting to compete in mediums such as magazines, newspapers, television, radio, and billboards can be a daunting task. Many small businesses feel that they cannot effectively battle against larger corporate sponsors, and when speaking of traditional advertising mediums, they’re probably right. Read more